NFT-funded film ‘The Infinite Machine Movie’ enters Decentraland

After financing part of its production through the sale of NFTs, ‘The Infinite Machine Movie’, a feature film based on the homonymous book by Camilla Russo that tells the story of the rise of Ethereum, now explores the metaverse to expand its message.

In doing so, Versus, the company behind the film’s production, has signed an agreement with the open source virtual world. Decentralandand Hong Kong and Singapore-based entertainment specialist Lumiere to help incorporate the project into the metaverse platform.

The deal between Versus and Decentraland will see the film and its NFTs integrated into the Decentralized Metaversewith Lumiere to assist with transferring the film’s premise to the virtual world through immersive and engaging features that fans can interact with.

Speaking about the effort, Alejandro De Grazia, Director of Cinema and Entertainment at the Decentraland Foundation, had this to say: “We are truly proud that a company like Lumiere and a movie as important as ‘The Infinite Machine’ have chosen Decentraland to build their experience to engage with their community fan base. The link between the movies, their communities, and the Metaverse is already happening.”

Although it is still in production, with the likes of Shyam Madiraju as writer and director, and Ridley Scott’s ‘Scott Free’ producing the film along with Versus, the infinite machine it is expected to launch a third round of NFTs in the coming months, which will ultimately make it the first NFT-funded film.

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